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LV
LV
★ 4.7
LV= (Liverpool Victoria) is one of the UK's premier and highest-rated insurance providers, frequently outperforming major competitors in customer service satisfaction benchmarks. Known for its top-tier Defaqto 5-star rating on comprehensive policies, the insurer delivers exceptional coverage stability alongside unique policy assurances like standalone vandalism protection. Its standard product catalog heavily favors multi-car households and modern electric vehicles, though budget-focused motorists might find the base premiums tracking slightly higher than bare-bones comparison site options.
Drivers looking for highly-rated comprehensive coverageMulti-car and multi-cover householdsElectric vehicle owners needing tailored EV features If your EV runs completely out of charge anywhere in the UK, they will arrange a free recovery tow to the nearest charging station.
Pros
- ✓ Holds a prestigious 5-star Defaqto tier marking premier coverage depth
- ✓ Maintains strong market-leading trust ratings across major independent feedback platforms
- ✓ Protects standard policyholders with standalone vandalism and uninsured driver promises
- ✓ Offers generous multi-cover stacking options across up to six vehicles
Cons
- • Base premium pricing can lean higher compared to budget-centric alternatives
- • No longer actively provisions an internal dedicated first-time telematics track for young drivers
- • Requires optional policy add-ons to unlock a standard courtesy hire vehicle during total losses
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